Big Hit Media was selected as iParty's digital ad agency in 2011. We provided website development, CRM support, e-mail promotion and website management until the corporation was acquired by Party City in 2013.
iParty operated 54 retail stores throughout New England and in Florida and developed a strong online fan following. Big Hit tracked as many as 500,000 customer engagements per month: e-mail promotions, coupons, birthday greetings, surveys and other incentives.
Website design and development
Hosting and Support